Phase 2
Style Concepts
We took our design lead from QMI's photography assets showcasing shining equipment and friendly faces. Subtle background colours give an extra emphasis and clarity to direct calls to action, while still allowing for the unique character and story of QMI to be reflected in students' and staff members' personalities. Classic blues with appealing red highlights lend a warm and friendly yet authoritative look, calling out to QMI's professional yet amiable reputation.